In this advertisement we see what could be someones home.There are not many elements besides the lamp, the picture on the wall and the text.The text read "When you leave a light on You're not the only one that suffers.'' This draws you attention to the picture on the wall the shows ice melting with polar bears and penguins. This image tries to say that not only wasting power effects you financially but it has broader implications mainly habitat loss for Arctic animals. The lamp could be replaced my some other electric device. But i think the polar bears is what most people relate to the effects of global warming.
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